The search engine results page (SERP) is the first thing that users see when they type in a keyword into Google. It’s also the most important part of any SEO strategy because it determines whether or not someone clicks through to your website.
Keyword Research – Find out which keywords people use when searching online.
A good keyword research will help you find the right keywords to optimize your site with. You should start by looking at the top organic results for your main keywords. These are the ones that appear in the search results without having been paid for. This is where you’ll find the most popular terms that people are using to find your products or services.
Domain Authority – This is a measure of how authoritative your website is.
A domain authority (DA) score is a number between 0 and 100 that represents the quality and trustworthiness of a particular site. It’s calculated by looking at the backlink profile of a given URL.
Backlinks – The more backlinks you have, the higher your page will rank.
If you want to rank well in Google, then you need to make sure that your website has lots of backlinks pointing to it. Backlinks are links that point to your website from other websites. They are very important because they tell Google that other sites think highly enough of your website to link to it.
Mobile Friendliness – Ensure your site works well on mobile phones.
A website’s mobile friendliness is one of the most important aspects of its design. It’s essential to ensure that your website loads quickly and looks good on any device. This means ensuring that images load quickly, that links work properly, and that text is easy to read.
Social Media Engagement – Share your content on social media sites like Facebook and Twitter.
If you’re not sharing your content on social media, you’re losing out on potential new customers. You should also make sure to share your content on other platforms such as Pinterest and Instagram.